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10/40 Window

The term “10/40 Window” was coined in 1990 by Luis Bush; it refers to countries in the Eastern Hemisphere, between 10 and 40 degrees north of the equator.

This region is home to roughly 2/3 of the world’s population and, in general, has many areas with deep poverty and little access to Christian resources.

Digital Publishing in Restricted-Access Countries

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Your gift will support the pilot phase of a media company that explores digital publishing of Scripture and cultural materials.

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Within two years, an estimated 60% of families in the “10/40 Window” will have a mobile device capable of downloading text, audio and videos.

By 2015, the number could swell to 90%.

To leverage this swiftly growing avenue, a newly formed media company will explore digital publishing of Scripture and cultural materials in the region’s lesser-known languages.

By partnering with JAARS, you can help support its pilot phase—by providing startup funds for equipment, software development and communication needs.

During this phase, the company will:

  • Recruit and train more staff.
  • Create sample sites to measure benefits.
  • Develop site templates and an efficient workflow, preparing to create at least 100 sites by June 2011.
  • Investigate costs and financially sustainable business models.

As a result, the team will better understand the intricacies and impact of digital publishing in the 10/40 Window—and be poised to provide Scripture to millions who, otherwise, may never have heard God’s Word in their own language.

This project is sponsored in partnership with Wycliffe Associates.

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